Our great-grandfather, Robert Bruce Porter, started the Jackson Hole Hereford Ranch in the late 1920s. Bruce Porter was a pharmacist by trade, but a rancher at heart. He took great pride in being a steward of the land, a tradition that has continued for the past four generations.

In 1961, at the request of his father-in-law Bruce Porter, our grandfather, Ralph Gill, took over management of the Jackson Hole Hereford Ranch. Ralph was an accountant by trade and as it turns out, he was also a rancher at heart. He loved working on the ranch and the solitude it provided away from his many civic duties. His favorite time of year was during the summer hay season, when he would drive his favorite swather, often with a grandchild on his lap.

Ralph’s son, Robert Gill, joined him on the summer hay crew in 1969 at the ripe old age of 11. He worked alongside his father for the majority of his life, and in 1994, Ralph Gill handed the reins over to his son. Robert continues the family tradition with the help of his wife, his five children, Nikki, Patrick, Jessica, Scooter, and J.J., and three of the best cowboys around. Robert’s dedication to the preservation of his family’s land and tradition is rivaled only by his children’s desire to do the same.

Our Brand

The Jackson Hole Hereford Ranch brand, referred to as the O-V-O, is a truly iconic brand in the Jackson Hole region. The O-V-O represents the rich and long-lasting heritage of the Jackson Hole Hereford Ranch. It stands for honest and authentic traditional ranching.

Our mission at the Jackson Hole Hereford Ranch is to preserve and share our family’s ranching tradition and our land by selling our beef locally. By providing a Community Supported Agriculture Program, we are able to protect one of the last remaining family cattle ranches and pieces of open space in Jackson, along with the western tradition that this community was founded on.